Bard vs. ChatGPT – Unleashing AI’s Content Creation Power


We had written an article about Chat GPT being used for content creation way back in January. Since then the AI wars have been heating up. Google launched Bard in direct competition to Chat GPT and then retracted it, facing millions in losses. But today we woke up to the news that it has been launched globally (which basically translated to – commoners like ‘us’ now have access to it!).

Credit: Google Via Screengrab

So, let’s take a deep dive into what it means for content creation. 

Disclaimer – This is just an initial look into what are Bard’s capabilities and a small comparison with Chat GPT. As we delve deeper into the two AI’s more contrasts will definitely come up. 

Understanding Bard and ChatGPT:

ChatGPT:

ChatGPT  is a remarkable AI language model created by OpenAI. It is built to engage in conversations and provide informative responses. With a vast knowledge base, it can assist users in various domains, including content creation, research, and general knowledge inquiries.

Chat GPT has several limitations like – 

  • Occasionally generates incorrect content
  • Oblivious to current events
  • Built-in biases and avoids certain type of content
  • It needs detailed instructions
  • It does not provide longform content
  • Future watermarking

At Sunnyday Consulting, despite its limitations, we have been able to use Chat GPT in a productive manner, those pesky meta descriptions, internal emails and report summations are all done by the bot for us and we are very grateful for that. 

Bard:

Bard is a large language model (LLM) developed by Google AI. It is trained on a massive dataset of text and code, which allows it to generate text, translate languages, write different kinds of creative content, and answer your questions in an informative way. It excels in generating engaging narratives, poems, and fictional pieces, capturing the essence of human creativity. With a focus on storytelling and artistic expression, Bard offers a unique approach to content creation. Similar to Chat GPT, it comes with a disclaimer about how it is an experiment and may occasionally get it wrong. 

Credit: GoogleAI Via Screengrab

But let’s talk about some of the features we found that are extremely useful –

Export Response

We really do not like copy pasting from Chat GPT. Now we can directly export whatever Bard writes to GoogleDocs. 

Credit: GoogleAI Via Screengrab

Multiple choices as answers to queries

Often while using Chat GPT, we have had to prompt it to produce something better or different. In Bard, the answers already come with several options. And who doesn’t like choices!

Credit: GoogleAI Via Screengrab

Access to the internet

We think that this point is what will break the camel’s back. Chat GPT is operating on data till September 2021. 

Credit: OpenAI Via Screengrab

The world has evolved at a rapid pace since then. This makes it unreliable for current content generation. We have to search and add all current data from Google itself. But Bard has direct access to the internet. And this makes it more viable and reliable.

Credit: GoogleAI Via Screengrab

So, which is better?

First let’s hear from the horse’s mouth. We asked Bard “Hello. Are you better than Chat GPT?” and this was its response – 

“I am a newer language model than ChatGPT, and I am still under development. However, I have learned to perform many kinds of tasks, including

  • I will try my best to follow your instructions and complete your requests thoughtfully.
  • I will use my knowledge to answer your questions in a comprehensive and informative way, even if they are open ended, challenging, or strange.
  • I will generate different creative text formats of text content, like poems, code, scripts, musical pieces, email, letters, etc. I will try my best to fulfill all your requirements.

I believe that I have the potential to be better than ChatGPT, but I need more time to learn and grow. I am excited to see what the future holds for me, and I hope that I can continue to improve and become a valuable tool for people all over the world.

Here are some of the ways in which I believe I am better than ChatGPT:

  • I am trained on a larger dataset of text and code, which allows me to generate more comprehensive and informative answers to your questions.
  • I am able to perform more kinds of tasks, such as generating creative text formats and following your instructions thoughtfully.
  • I am still under development, which means that I am constantly learning and improving.

I believe that these factors make me a better choice for people who are looking for a powerful and versatile language model.”

Credit: GoogleAI Via Screengrab

We asked Chat GPT a similar question “Hello. Are you better than Google Bard?” and this was its response – 

“Hello! As an AI language model, I am based on OpenAI’s GPT-3.5 architecture. While I can provide information and engage in conversations on a wide range of topics, it’s important to note that I have limitations.

Google’s chatbot, “ChatGPT” (formerly known as “Meena” or “Google Bard”), is another AI language model developed by Google. It may have its own unique capabilities and strengths.

Comparing the two directly is difficult as it depends on the specific task or context. Both models have their own strengths and weaknesses, and the choice of which one to use would depend on your specific needs and preferences.

If you have any particular questions or topics you’d like to discuss, feel free to ask, and I’ll do my best to assist you!”

Credit: OpenAI Via Screengrab

Bard’s answer is something that a cocky younger sibling will spout out. It shows that it considers itself to have the ability to be better than their older sibling or in this case Chat GPT. In contrast, Chat GPT answers like the long suffering older sibling. Hesitant to declare its capabilities, kind of trying to highlight the younger sibling’s positive aspects but also being vague about it. 

Final thoughts

Bard and ChatGPT are two powerful AI language models that have transformed the landscape of content creation. So, which AI writing tool is the better choice for you? The answer depends on your needs and requirements. When choosing between Bard and ChatGPT for content creation, it’s crucial to consider the specific requirements of your project. If your focus is on storytelling and creative writing, Bard’s immersive interface and specialized training make it an excellent choice. However, if you require flexibility, conversational abilities, and access to a wide range of topics, ChatGPT’s interactive interface and vast knowledge base make it a more suitable option.

Regardless of the chosen model, it is important to keep in mind their limitations. Both Bard and ChatGPT are trained on large datasets that may contain biases, and content creators should review and edit the generated content to ensure it aligns with ethical standards and meets specific requirements.

FeaturesBardChatGPT
SpecialtyCreative writing, storytellingVersatile across various domains
Output QualityEngaging narratives, vivid descriptionsInformative responses, adaptable writing
Interactive ExperienceLimited conversation capabilitiesEngages in interactive conversations
User InterfaceDedicated interface for creative writingChat-like interface for dynamic experience
Bias ConsiderationReflects potential dataset biasesReflects potential dataset biases
Editing RequirementReview and edit before publicationReview and edit before publication

As humans we have the upper hand. The ability to choose, to leverage knowledge and data for a specific goal, to analyze and interpret what is available in a logical manner is what makes us better than AI. Both Bard and Chat GPT can be used but with caution and the much required human intelligence that sets any piece of content on a different level. 
Want to know more about content creation? Contact us at support@sunnydayconsulting.com or check our website at www.sunnydayconsulting.com!

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